There are moments in life that change everything. Often, you do not know they are defining moments when they happen. You simply take the next step.
For Suzanne Holt, one of those moments came when she looked at her husband Curt and asked for one year.
Faith, Family, Then Work
Suzanne grew up in a family where faith, family, and work were deeply connected. Both of her parents owned businesses, and work was part of everyday life.
On a farm, there is always something to do. Everyone contributes. Everyone learns responsibility. Suzanne’s family still describes that as her farm-kid work ethic – show up every single day, do the work, and keep going even when you do not feel like it.
Work was never meant to replace what mattered most. The order was faith, family, then work. That order shaped Suzanne long before she ever built a business of her own.
A Professional Career She Valued
Suzanne did not begin as someone trying to leave a career behind. She built a professional identity she valued. She studied Marketing and Biblical Studies at University of Northwestern – St Paul, and then entered financial planning and became a CERTIFIED FINANCIAL PLANNER® (CFP®) practitioner.
That career mattered to her. It represented many years of work, learning, responsibility, and service to clients.
Life often has a way of forcing honest questions. Suzanne and Curt were raising children, managing family responsibilities, and facing real financial pressure. When Suzanne’s income was suddenly and unexpectedly reduced, the need for “something extra” became clear and urgent.
The Cloth That Started the Question
Suzanne first learned about Norwex after receiving a travel EnviroCloth from her mom. She was amazed at what such a small cloth and water could do. She began researching the company and the idea behind the products.
It will never be said that Suzanne was someone who loved cleaning. She was not someone looking for home parties or a home-based business. She saw an opportunity and a product that made business sense, and she saw a message people needed to hear.
So she told Curt she wanted to become a consultant.
He said no.
“Give Me One Year”
Curt’s concerns were reasonable. Suzanne already had a full-time job. They had young children, including one who played hockey. Their life was full. Also, cleaning was not exactly her favorite pastime.
Still, Suzanne believed there was something worth trying.
She asked for one year.
One year to work. One year to learn. One year to see whether this could become something meaningful for their family.
That one year changed the direction of their lives.
Not a Perfect Beginning
Suzanne’s beginning was not polished. She did not start with a huge launch, a full calendar, or perfect confidence.
She had to learn. She had to ask for help. She had to keep going through awkward starts and imperfect results. She had to build confidence by doing the work before she felt fully ready.
That is one reason Suzanne cares so much about mentorship. She knows growth does not usually happen because someone feels perfectly prepared. Growth often happens because someone takes action and is willing to be coached along the way.
A Business That Became Part of the Family
Over time, Suzanne’s business became part of the Holt family’s life. Her boys heard conversations, saw goals set, experienced the products, attended events, and they saw rejection, resilience, and leadership up close.
They did not only hear lectures about responsibility or entrepreneurship. They watched it in real life, every single day.
That experience is one reason family-centered business is now such an important part of LGC. For Suzanne, business is not meant to consume family. It should support family, teach values, and create opportunities for growth.
From Need to Impact
Suzanne’s original reason for building was practical. Her family had a financial need. Over time, the meaning grew. Her “why” grew.
What began as a need became a vehicle for leadership, mentorship, personal growth, family development, and impact.
Impact became the deeper why.
Why She Mentors Today
Suzanne mentors because she knows what it is like to start uncertain. She knows what it is like to build while balancing family responsibilities and another job. She knows what it is like to grow into leadership over time.
She also knows that people need more than excitement. They need honest expectations, systems, support, consistency, and a willingness to keep going.
If you want to understand why someone might choose Suzanne as a guide, visit Why Suzanne?.
Related Pages
- About Suzanne
- Why Suzanne?
- Build a Family Business
- Mentorship With Suzanne
- Home-Based Business With Purpose
- Talk With Suzanne
Helpful Articles
- Lessons Learned From Year One With Norwex
- Kids and the Norwex Legacy
- I Did Laundry Today and Why That Is a Big Deal
Start With a Conversation
If Suzanne’s story resonates with you, you do not need to have everything figured out. You can start with a simple conversation about your goals, your questions, and whether this kind of business could fit your life.
Results vary in any business. Suzanne shares from personal experience, but no specific outcome or income is guaranteed.




