A business can compete with family. It can also become part of the way a family grows, serves, works, learns, and builds something meaningful together.
Suzanne Holt believes family-centered entrepreneurship can be one of the most powerful parts of building a home-based business the right way. Curt, Jake and Andrew are all partners in Suzanne’s business, and Norwex Independent Consultants in their own right.
Family Business Is Part of Suzanne’s Story
Suzanne grew up around family business. Her parents farmed, her father owned a photography studio, and her mother is currently celebrating her 48th year with Mary Kay. Work was part of family life from an early age. On the farm, everyone contributed. Work was not separate from family identity. It was part of responsibility, service, and shared life.
Years later, when Suzanne built her own business, her children became part of the story too. They helped, watched, listened, learned, and grew through exposure to real conversations, real effort, real rejection, and real responsibility.
For more about Suzanne’s background, read Suzanne’s Story.
What Family Business Can Teach
- Responsibility
- Communication
- Confidence
- Work ethic
- Resilience
- Entrepreneurship
- Service
- Problem solving
This Is Not About Making Children Work
Family business should not mean pressure, resentment, or turning every family moment into work. For Suzanne, the goal is not to make family serve the business. The goal is to build a business that serves the family.
Work-Life Harmony
Suzanne does not teach perfect work-life balance. She teaches work-life harmony. Harmony means understanding your values, placing the most important priorities first, communicating with your family, and recognizing that different seasons require different rhythms.
Questions a Family-Centered Business Should Ask
- What matters most to our family?
- What kind of life are we trying to build?
- How can work support our values?
- How can children learn responsibility without feeling burdened?
- How can we build something meaningful without losing what matters?
The Legacy Question
Legacy is not only about what you leave behind financially. It is also about what people learn from watching you live.
When children watch a parent work with integrity, serve others, lead with humility, and keep going through challenges, they learn something powerful.
Where Norwex Fits
For Suzanne, Norwex has been one vehicle for building this kind of family-centered business. The bigger lesson is about building a life where business and family can work together instead of constantly competing.
Related Pages
Related Reading
Talk With Suzanne
If you are wondering whether a family-centered business could fit your life, Suzanne would be glad to talk with you.
Results vary in any business. Suzanne shares from personal experience, but no specific outcome or income is guaranteed.




